Privacy Policy

Last updated: 7th July 2026

This privacy policy applies to mimbest.co.uk (the "Website"), which is owned and operated by Mim Best Jewellery ("we", "us", or "our"). We act as the "Data Controller" for the personal information you provide to us.

Mim Best Jewellery respects your privacy and is committed to protecting your personal data. This policy outlines how we collect, store, use, and protect your information when you visit our website, make a purchase, or communicate with us, alongside your legal rights under UK data protection laws (including the UK GDPR).

1. The Information We Collect

We may collect, use, store, and transfer different kinds of personal data about you, which we have grouped together as follows:

  • Identity and Contact Data: Includes your name, billing address, delivery address, email address, and telephone numbers.

  • Financial and Transaction Data: Includes details about payments to and from you and other details of products you have purchased from us. Note: Payment processing details, such as credit card numbers, are securely handled by our third-party payment gateways and are not stored on our servers.

  • Technical and Usage Data: Includes your IP address, browser type and version, time zone setting, location data, operating system, and information about how you use our website, pages viewed, and resources accessed.

  • Marketing and Communications Data: Includes your preferences in receiving marketing from us and your communication preferences.

2. How We Use Your Data and Our Lawful Basis

Under the UK GDPR, we must have a lawful basis to process your personal data. We use your information for the following purposes:

  • To process and deliver your order, manage payments, and handle returns/refunds. The data used includes Identity, Contact, Financial, and Transaction data. Our lawful basis is the performance of a contract with you.

  • To respond to your customer service enquiries, requests, or emails. The data used includes Identity, Contact, and Correspondence data. Our lawful basis is our legitimate interests to run our business efficiently and support our customers.

  • To send you our newsletter, promotional offers, and updates. The data used includes Identity, Contact, and Marketing data. Our lawful basis is your consent, which you can opt-out of at any time.

  • To administer and protect our website (including troubleshooting, data analysis, and system testing). The data used includes Technical and Usage data. Our lawful basis is our legitimate interests for running our business, provision of administration and IT services, and network security.

3. Sharing Your Information

We do not sell your personal data to third parties. We only share your information with trusted third parties to the extent necessary to run our business and provide our services to you, including:

  • Service Providers: Delivery couriers, IT and website hosting providers, and email marketing platforms.

  • Payment Processors: Secure third-party payment gateways to safely handle your financial transactions.

  • Professional Advisers: Including lawyers, bankers, auditors, and insurers if required.

  • Legal Obligations: We may disclose your data to law enforcement, regulatory bodies, or legal authorities to comply with applicable laws, legal proceedings, or to establish and defend our legal rights.

4. International Data Transfers

Some of our third-party service providers (such as website hosts or email platform tools) may be based outside the UK. Whenever we transfer your personal data out of the UK, we ensure a similar degree of protection is afforded to it by ensuring appropriate safeguards are in place (such as UK Approved Standard Contractual Clauses).

5. Data Retention

We will only retain your personal data for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting, or reporting requirements. For example, by UK law, we must keep basic transaction data about our customers for 6 years after they cease being customers for tax purposes.

6. Your Legal Rights

Under UK data protection laws, you have rights in relation to your personal data, including the right to:

  • Request access to a copy of the personal data we hold about you.

  • Request correction of any incomplete or inaccurate data we hold about you.

  • Request erasure (the right to be forgotten) of your personal data from our systems, subject to certain legal exceptions.

  • Object to processing or request the restriction of processing of your personal data.

  • Withdraw consent at any time where we are relying on consent to process your data (e.g., opting out of marketing communications).

To exercise any of these rights, or to unsubscribe from our newsletter, please email us at info@mimbest.co.uk.

If you are unsatisfied with how we handle your data, you have the right to make a complaint to the Information Commissioner’s Office (ICO), the UK regulator for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO, so please contact us first.

7. Cookies

Our website uses cookies and similar tracking technologies to help make our website work properly, improve loading speeds, ensure security, and understand how visitors interact with our site.

  • Essential Cookies: These are strictly necessary for the technical operation of the website (for example, keeping items secure in your shopping cart while you browse).

  • Analytical and Performance Cookies: These collect statistical data about browsing patterns to help us understand how visitors use the site.

Managing Your Cookie Preferences: When you first visit our website, you will be presented with a cookie banner that explicitly allows you to accept, decline, or manage your preferences for non-essential cookies. Non-essential cookies will not be set unless you choose to accept them. You can also change your mind, block, or clear cookies at any time directly through your web browser's privacy settings (such as Safari, Google Chrome, or Firefox). Please note that disabling essential cookies may prevent certain parts of our website from functioning correctly.

8. Third-Party Links

Our website may include links to third-party websites, plug-ins, or applications (such as Instagram or gallery stockists). Clicking on those links may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. We encourage you to read the privacy policy of every website you visit.

9. Contact Me

If you have any questions about this privacy policy or how we handle your personal data, please contact me at:

Email: info@mimbest.co.uk